Why photography so “expensive” ?

I would like to dedicate this post to break down average photographer’s expenses. Nothing fancy or high end, just average basic needs. A lot of potential clients are unaware of the cost, hopefully this post will shed some light to people who think photographers live in the basement with their parents and just point camera and click on the buttons.

Keep in mind those are average prices, no high end stuff.

 

Education and Training with hundreds or maybe even thousands of hours. Can’t put price on that one.

Camera – $1500-$4000 (most photographers carry 1, pros have 2-3 in the bag for safety)

Batteries – $30-$80 each battery (usually in the bag 2-3 for safety, one is enough for any photoshoot though)

Lenses – $800-$4000 each (2-3 lenses average photographer)

Speedlights -$40-$800 (from 2-3 in the bag)

Strobes – $500-$6000 kit (not everyone using them, most likely in the studio)

Carrying bag – $100-$300 (average backpack or bag)

Light Stands – $50- $300 (from 1-3 light stands average photographer)

Software – Adobe Package $50/month membership (assuming photoshop, lightroom user)

Studio Rent – $500-$3000 /month or $100-$300 per hour rental

Computer $1500-$4000 average

Monitor $600+

Calibration Tool $150

Assistant depending on demands $50-$200 /per gig

Website $120/year

Phone $50-100 /monthly

Internet $50-$80/monthly

– – – – – – – – – – – – – – – – – – – – – – – – – – – – – – – – — – – – – – – – – –

Above is just professional spendings now let’s talk living assuming photographer is single

Rent/ House $800-$1500/month

Car Payments $150-$500/month

Car Insurance $130-$180/month

Gas $100-$300/month

Food $200+/month

 

As you can see, photography is not just point and shoot business. It takes a lot of money to take a picture. So next time you say it’s a simple and quick and I only need one picture, remember this.

 

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Aram K

Photographer, Cinematographer, DI Colorist at FILM LUT
Fashion, Portrait and Commercial Photographer.
DI Freelance Film Colorist.
San Diego - Los Angeles - WorldWide